Moore's Wonky Donkey · Small business & e-commerce
A farm shop with a checkout called the Feed Bag
A small ranch shop selling handmade goods needed real e-commerce with real personality, not a cookie-cutter storefront that looks like ten thousand others.
E-commerceCustom designSEO
Live
at mooreswonkydonkey.com
0
templates used: custom brand, voice, and storefront
The brief
A working ranch and rescue with a small shop: handmade goods, preserves, vintage finds, all under the banner “Stubbornly Good Goods.” It needed a real storefront with cart and checkout, but a Shopify template would have flattened everything that makes the place worth visiting.
What we built
- A storefront with a voice: the cart is the “Feed Bag,” the about page introduces the herd, and every page sounds like the ranch, not like software.
- Real commerce: products, cart, and checkout, lightweight and fast.
- Story-first structure: shop, story, the herd, visit, FAQ. Commerce balanced with the reasons people come back.
Why it’s here
Not every project is a five-figure platform. This is what the “business website” tier looks like: custom design, working commerce, honest pricing, and a site the owner runs herself.